An important step for digitization: Glinicke automotive group recommends bezahl.de

Glinicke has been a family business for more than 90 years and has continued to develop over time. As a basis for collegial cooperation and in daily dealings with customers, Glinicke acts in accordance with the in-house 3V philosophy: Responsibility, Commitment and Trustworthiness.

The group of companies is a full-service provider in terms of mobility, with customers ranging from cars and e-bikes to commercial vehicles, motorhomes and much more “simply mobile.” In addition to the automotive trade, Glinicke also operates its own leasing company, which offers tailor-made financing options for customers. In addition, the automotive group is also committed to sustainable projects and is positioning itself as a broad-based and future-oriented company.

Process optimization through 24/7 live payment status in real time

Uwe Hornemann, commercial manager of the Glinicke Group: “Our motivation was to establish an optimal, cashless and digital payment process within the group of companies. The process from point of sales to financial accounting should run with maximum efficiency and security. ” By establishing bezahl.de, all financial transactions at Glinicke have been made more efficient, explains Hornemann. Hornemann sees the ability for sales staff to view the payment status live at any time and thus deliver the goods without consulting the accounting department as a particular advantage. Sales staff have two options available here: They will receive an email as soon as the corresponding payment has been received, but they can also view the payment status at any time in the internal sales management program GeneSys via a traffic light function. The interface to this program, created specifically on the occasion of Glinicke, makes work significantly easier.

“With the experience we have gained over the last three years, I would definitely recommend bezahl.de to our colleagues. We are convinced that the digital payment process has made us significantly faster. Cash and cash equivalents are also available more quickly, which benefits our colleagues in financial planning in particular.” — Uwe Hornemann, commercial manager at Glinicke.

Hornemann praises the cooperation with the bezahl.de team: All concerns during the rollout and the pilot phase were quickly addressed and dealt with. Due to the smooth process during the introductory phase and the numerous simplifications in everyday working life, he recommends bezahl.de to his retail colleagues. More comfort and less work for sales staff and customers

Andrea Gangloff works as a service management assistant at Audi Center Kassel, where bezahl.de has been used in the service and after-sales sector since February 2021. The payment processes digitized by bezahl.de relieve local service personnel: Customers receive an email before they pick up the goods, which they use either from home or directly on site via a self-service terminal, bezahl.de smartkasse, can pay their bill. This means less waiting time and more space for personal support from sales staff. The internal feedback within the team is therefore consistently positive: In addition to the real-time payment status, which can be viewed live 24/7, these also highlight the reduction in cash receipts, which is reflected in smaller differences in the daily financial statements. SmartKassen customers can process payments independently, which not only relieves sales staff, but also fulfills a sustainable aspect: Postage, printing and shipping costs can be massively reduced here.

Less paper chaos, more time for personal support

Jacqueline Gans has worked as a service assistant at Audi Zentrum Kassel since 2017 and particularly welcomes the reduced error rate: Since the relevant data is already stored digitally, there is no need to manually type in anything anymore. This not only saves time, but also reduces any discrepancies.

“I like working with bezahl.de because it relieves me and gives me more time for my customers! “— Jacqueline Gans, service assistant at Audi Center

Gans admits that although the switch to a fully digital process was initially unusual for some customers, it could be easily addressed through education. The Zahl.de process also simplifies transactions from a customer perspective, which is why the innovations were consistently welcomed positively even by initial skeptics.